Hi，

The sales of music mostly depend on the commercial value of the music. Based on 100audio’s long-term sales data and search data, I can give you some suggestions on the creative direction.

1. In line with commercial hot spots. For example, before Christmas, sales of Christmas-themed music have risen very fast, and sales of Chinese-style and festive music have risen extremely fast before the Spring Festival. Festivals, events, etc. are usually business opportunities pursued by businesses. Music focuses on commercial hotspots, so the sales of music will increase rapidly during this hotspot period.

2. Highly functional. Commercially available music does not necessarily have to be the best, but it must be the most useful. The sense of melody is weak, but music with strong functionality is usually more popular.

3. Advertising. Due to the timeliness and use value of advertising, 100audio’s sales method is particularly suitable for advertising users, so the most demanded music is advertising music.

4. Positive emotions. In addition to specific scenes and plots that require particular music, most other commercial activities, advertisements, etc. will need to convey positive, supportive, and positive energy to society. Music with positive emotions sells more than music with negative emotions.