At 100Audio we are continually fighting piracy, as well as misuses of our brands which might confuse users (which ultimately is bad for our whole website). But what do we do? And what is our strategy?

First of all – we’ve got a ‘hit the big guys’ strategy.
So, this is especially so for sites that target or mimic 100Audio sites like100Audio Market.
We have this strategy because this is the way we can help as many of our community members as possible. It is more efficient for us to hit the sites with most impact on our community rather than try to cover all the one-off instances of piracy.

Secondly – we’re realistic about not being able to deal with all piracy we come across. We have to be quite pragmatic about what the top priorities are across our networks of sites.
We take piracy really seriously and we are working hard behind the scenes to get content and sites taken down. To help combat piracy, it takes a community approach to take action to help make items sold on our sites harder to target.
We’ve been devoting a load of resources to fighting piracy and we’re seeing some great results, but it’s a continual effort that we can all work on together!